“Frozen yogurt is fat-free and has less sugar than ice-cream and gelato so, why not?” says Ian Koh, 18, student, seen buying a cup of Berrylite yogurt.
Frozen yogurt stalls and cafés have popped up faster than you can say “fro-yo“. Singapore has become host to a sizeable number of frozen yogurt outlets namely- Yami Yogurt, Yoguru, Frolick, Berrylite, and Red Mango.
Ice- cream contains a high percentage of cream, while frozen yogurt uses milk. Additionally, frozen yogurt contains live bacterial cultures that aid in digestion. Probiotic content is good bacteria that helps boost the immune system, enhance digestion and is even believed to lower cholesterol levels. They also contain essential nutrients such as calcium, potassium, and Vitamins A, C, and E. “Our yogurt is relatively high in protein, minerals and vitamins. It is also low fat, low in cholesterol and low calories,” says Yoguru assistant manager, Kelvin Teo, 29.
Frolick was started by management consultant John Tan, 28, along with a group of ex-school mates. The six bar tables at Frolick Holland Village are constantly occupied by bloggers, students and expatriates. “It’s a good location to people-watch and chill out during the weekends,” said Mr. Tan.
Regional manager for an IT company, Mr. Sam Lee, 35, started Yoguru along with five friends. Yoguru’s brightly-coloured cafe seats up to 16, and is popular with students and families alike. While it currently only offers two flavours, flavours such as green tea and coffee are in the pipeline.
Yoguru’s Mr. Teo is surprised the fro-yo craze had not caught on in Singapore earlier. “We have hot weather all year round and a health-conscious population which still likes frozen desserts.” Well, it looks like enterprising Singaporeans are now making up for lost time. Both Mr. Lee and Mr. Tan have received offers for franchising in Singapore, and they anticipate stiffer competition in the coming years.
Mr. Tan is worried that it would that the popularity of fro-yo will shift from trend to fad. “I hope it doesn’t become the next bubble tea. It was all over for a few years but you can’t find it easily anywhere anymore,” he said. But given the glowing reviews from customers and critics alike, it looks like frozen yogurt is here to stay.
“It has a tart, refreshing taste and it’s the perfect treat for a hot day,” says Jasmine Tan, 21, student. "Frozen yogurt usually comes with toppings, and that makes it fun to eat.” says Nur Arina, 26, office manager and regular customer at Frolick. Student Chua Huiming, 18, spotted at Berrylite, exclaims, “I can eat fro-yo everyday and not get sick of it.”
Frozen yogurt: It came, it saw, and it melted our hearts.
Frolick has two flavours – original and peach. At Yoguru, there are two flavours available – original and Yogubliss, a homemade blend of dragonfruit and pomegranate juice. Yami Yogurt offers original as well as seasonal flavours of the week, past flavours have included honeydew, peach and kiwi. Customers at these fro-yo cafes can also choose to personalize their yogurt with toppings such as nuts, cereal, and fruit, for an additional charge.
Prices at Yoguru start from $3.30, while a regular cup of yogurt at Frolick will set you back at least $3.50.
Check out Frolick's badge-a-licious site!
For more information on Yoguru yogurt, click here!
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